It Is Not Just About Competition with “Free”: Differences Between Content Formats in Consumer Preferences and Willingness to Pay

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Author:Benedikt Berger, Christian Matt, Dennis M. SteiningerORCiD, Thomas Hess
URL:https://www.tandfonline.com/doi/full/10.1080/07421222.2015.1095038
DOI:https://doi.org/10.1080/07421222.2015.1095038
ISSN:1557-928X
Journal:Journal of Management Information Systems
Publisher:Taylor and Francis
Document Type:Research Article
Language:English
Year of first Publication:2015
Release Date:2022/06/01
Volume:32
Issue:3
Page Number:24
First Page:105
Last Page:128
Faculties / Organisational entities:RPTU in Kaiserslautern / Fachbereich Wirtschaftswissenschaften / Entrepreneurship
Open access state:Closed Access
RPTU:Kaiserslautern
Created at the RPTU:No